SSelectStock

ORIENTELECOrient Electric Limited

Consumer Durable · Furnishings, Fixtures & Appliances · NSE · as of 2026-09-11 (delayed ~30 min in market hours)

Orient Electric Limited manufactures, purchases, and sells lifestyle electrical products in India and internationally. It operates in two segments, Electrical Consumer Durables, and Lighting and Switchgear. The company offers table, stand, wall, lifestyle, exhaust, personal, and silent fans; ceiling fans, including BLDC, high speed, smart, under light, remote controllable, and chandelier fans; mixer and juicer mixer grinders, electric kettles, room heaters, coffee machines, stand mixers, irons, and induction cooktops; desert, tower, personal, window, industrial, and portable coolers; and storage, instant, immersion water heaters. It also provides retail lighting products, such as ceiling, wall, outdoor, and decorative lights, as well as LED bulbs; LED consumer luminaries comprising LED strip lights, street lights, spot lights, panels, flood lights, down lighters, and battens, as well as desk lamps; LED lamps and tubes; switchgears, which include multi and smart plugs, plug tops, extension and distribution boards, door bells, MCBs, RCCBs, isolators, sockets, lamp holders, switches, and other switch and switchgear products; and flame retardant wires and communication cables. The company sells its products under the DE'Longhi and Kenwood brand names through retail outlets, digital, and project-led channels. It exports its products. The company was founded in 1939 and is based in New Delhi, India.

173.56
0.05%
50Average

Mkt Cap
₹3,696 Cr
P/E
33.6
P/B
4.9
Div Yield
0.80%
52W High
₹215.64
52W Low
₹148.40

Price & Volume

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Key Ratios

Market Cap (₹ cr)3,695.70
P/E33.64
P/B4.87
PEG0.46
ROE %12.60
ROCE %18.00
Debt / Equity0.12
EPS5.16
Revenue Growth %23.50
Profit Growth %80.50
Dividend Yield %0.80
Promoter Holding %46.15
FII Holding %34.03
DII Holding %
Beta0.30

“—” means the figure isn't meaningful or isn't published for this company: ROE and Debt/Equity are undefined when shareholder equity is negative (check P/B — negative means negative equity), and DII/MF holding splits aren't provided by our current data source.

Active Pattern Signals

None of the 16 pattern scanners currently detects a setup on ORIENTELEC — signals appear here automatically when one forms (checked on every data refresh). The Trade Plan on the right always provides stop-loss and target levels regardless.

HOLDConviction 54%

The picture

  • Revenue growth: 23.5% YoY
  • Profit growth: 80.5% YoY
  • ROCE: 18.0%
  • Golden cross setup: SMA50 above SMA200
  • Supertrend: bullish
  • 6-month vs NIFTY: +6.2% relative

Bull case

  • Revenue growth: 23.5% YoY
  • Profit growth: 80.5% YoY
  • ROCE: 18.0%
  • Golden cross setup: SMA50 above SMA200

Bear case

  • RSI: 39
  • MACD: bearish
  • 1-month return: -8.8%
  • 1-month vs NIFTY: -4.7% relative

Key risks

  • Momentum is fading versus the broader market
  • RSI: 39
  • MACD: bearish

Algorithmic analysis for research only — not SEBI-registered investment advice.

Trade Plan

Entry (CMP)
₹173.56
Stop Loss
₹169.49
risk 2.3%
Target 1 (1.5R)
₹179.67
+3.5%
Target 2 (3R)
₹185.78
+7.0%
Support (20d)
₹171.20
Resistance (52w)
₹215.64
Risk : Reward
1 : 1.5 → 1 : 3
risking ₹4.07/share
ATR (volatility)
₹5.12
avg daily range

Stop = 20-day support with a 2.5×ATR risk cap (ATR ₹5.12). Levels recompute on every data refresh. Position sizing and execution are yours — this is analysis, not advice.

Score Breakdown

Fundamental77
Technical37
Momentum31
Risk (safety)49

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